Please ensure you are aware of all stereotypes and generalisations as these impact hugely on media language choices. 
You can use the web to help you research and understand stereotypes. 
E.g. The fact that 'Shameless' was set in Manchester is important as Manchester has stereotypes attached to it. You need to be fully aware of a range of stereotypes as producers use these in their media texts often. 

An interesting read on tracking shots:

http://www.theguardian.com/tv-and-radio/tvandradioblog/2014/mar/17/true-detective-and-the-greatest-long-tracking-shots-on-tv

If you do not have your exercise book, homework can be completed on A4 paper.

Cross Media Study (Text 2)

What is it: you need to write an essay to show knowledge and understanding by analysing media products and processes to show how meanings and responses are created.

Homework – please write detailed answers to the following questions. Due in on Thursday 20^th March.

1.     What is the institutional source of the text?

2.    In what ways has the text been influenced or shaped by the institution that produced it?

3.    Is the source a public service or commercial institution? What difference does this make to the text?

4.    How has the text been distributed?

5.    Consider how any of the following factors might affect the production and distribution processes of your chosen case study:

·         Media ownership – level of independence or convergence

·         Cross-media presence

·         Public service and other obligations

·         Censorship and control

·         The technologies used

·         How, where and to whom the products are transmitted

·         Scheduling

·         The role of advertising or sponsorship

6.    Who is the primary audience?

7.    Is there a secondary audience?

8.    How, when and where is the text consumed by audiences?

9.    How does the audience respond to the text? What elements of the text appeal to the audience (narrative, themes, values, uses and gratifications)?

10. What are the differences in the type of audience and the conditions of reception across the media?

Revised Study Support:

Due to Departmental meetings an additional Study Support Class will take place this Thursday 3.30-4.40 in 310 to make up for last night's missed class. Topic: Media Forms

Thursday 13th March 3.30-4.30

Wednesday's lesson

 

Cross Media Study: Independent Research

Work through the following steps and evidence each one by creating a PowerPoint. Your text must have a presence in broadcast, print and e-media.

(i)                  What is the content of the text

(ii)                What semiotic codes are used

(iii)               What narrative codes are used

(iv)               What generic codes are used

(v)                 What representations are available

(vi)               How are the representations  constructed

(vii)             Who produced the text?

(viii)            Who are the target audience across the platforms?

(ix)              Is there synergy/ intertextuality?  

(x)                How are the texts promoted to audiences on each platform?

(xi)              What point does the documentary institution intend to convey to the audience, and what techniques are used to do this?

 

 

 

E-mail reminder!

Please send all work to:

media@st-ignatius.enfield.sch.uk